{ "generatedAt": "2026-06-26T04:18:54.722Z", "organization": "Diverse Marketing LLC", "claims": [ { "claim_id": "inc5000-2025-no128", "claim_text": "No. 128 on the 2025 Inc. 5000; 2,806% 3-year revenue growth", "source_type": "third-party-publication", "source_url": "https://www.inc.com/profile/diverse", "source_publisher": "Inc. Magazine (Mansueto Ventures)", "date_verified": "2026-05-12", "archive_url": "https://web.archive.org/web/20260512193206/https://www.inc.com/profile/diverse", "methodology": "Inc. 5000 ranking methodology: annual list of America's fastest-growing private companies ranked by three-year revenue growth percentage, based on revenue reported by companies for the qualifying years.", "verbatim_quote_permitted": "Hyperpersonal marketing platform providing quality prospects to real estate brokerages.", "industry_category": "Advertising, Marketing & PR", "pages": [ "/", "/inc-5000" ], "status": "cited" }, { "claim_id": "inc5000-2025-no128", "id": "inc-5000-rank-128", "page": "/inc-5000", "claim": "Inc. 5000 No. 128 in 2025 with 2,806% three-year revenue growth", "type": "ranking", "status": "cited", "primarySource": "https://www.inc.com/profile/diverse", "secondarySource": "https://www.meetdiverse.com/inc-5000", "notes": "Verified via Inc.com profile page; archive captured to Wayback Machine." }, { "claim_id": "inc5000-2025-no128", "id": "inc-5000-top-2-6-percent", "page": "/inc-5000", "claim": "Top 2.6% nationwide on Inc. 5000", "type": "percentage", "status": "derived", "primarySource": "https://www.inc.com/profile/diverse", "notes": "Derived from rank 128 / 5000 = 2.56%. Calculation, not a direct quote." }, { "claim_id": "inc5000-2025-no128", "id": "inc-5000-team-size", "page": "/inc-5000", "claim": "Team of 25 people", "type": "number", "status": "internal", "primarySource": "Internal HR records as of 2025-09-27", "notes": "Update if headcount changes materially." }, { "claim_id": "inc5000-2025-no128", "id": "homepage-128th-fastest", "page": "/", "claim": "Awarded as the 128th fastest-growing company in the U.S.", "type": "ranking", "status": "cited", "primarySource": "https://www.inc.com/profile/diverse", "secondarySource": "https://www.meetdiverse.com/inc-5000", "notes": "Hero band on homepage links to /inc-5000 and references the verified Inc.com profile." } ], "hubs": [ { "slug": "life-event-leads", "url": "https://www.meetdiverse.com/life-event-leads/", "substantiationUrl": "https://www.meetdiverse.com/substantiation/life-event-leads/", "claims": [ { "id": "diverse-operational-windows", "text": "Sale-timing windows (e.g. probate 4–14 months post-appointment, divorce 60–180 days post-filing, expired-listing 14-day urgency, PCS 60–120 day move window, life-event 6–18 months) and call-handling structure (90-second acknowledgment) are descriptive operational windows derived from Diverse's transfer-queue and partner-feedback dataset, not third-party claims.", "type": "internal methodology", "sourceUrl": null, "sourceLabel": "Diverse internal: transfer-queue analytics and partner debriefs (2022–2025)", "methodology": "Windows are reported as operational ranges observed across the Diverse partner network and are intended to set agent expectations rather than to function as statistical population claims. They are reviewed and republished when underlying conditions shift materially.", "status": "internal-methodology" }, { "id": "fred-mortgage-rates-2023-2025", "text": "30-year fixed mortgage rates spent most of 2023–2025 above 6.5%", "type": "macroeconomic indicator", "sourceUrl": "https://fred.stlouisfed.org/series/MORTGAGE30US", "sourceLabel": "Federal Reserve Economic Data (FRED): 30-Year Fixed Rate Mortgage Average in the United States", "dateRange": "Weekly observations January 2023 – publication date", "methodology": "Reference to the FRED MORTGAGE30US weekly series; the 6.5% threshold is the published weekly average reported by Freddie Mac's Primary Mortgage Market Survey, which has been at or above this level for the majority of weeks in the cited window.", "status": "cited" }, { "id": "nar-settlement-effective-date", "text": "NAR settlement structurally changed buyer-agent compensation as of August 17, 2024", "type": "regulatory event", "sourceUrl": "https://www.nar.realtor/the-facts/nar-settlement-faqs", "sourceLabel": "National Association of Realtors: Settlement FAQs", "dateRange": "Effective August 17, 2024", "methodology": "Public statement of the effective date in the NAR settlement implementation guidance.", "status": "cited" }, { "id": "dnc-registry", "text": "Outbound contact is scrubbed against the National Do Not Call Registry", "type": "regulatory citation", "sourceUrl": "https://www.donotcall.gov/", "sourceLabel": "U.S. Federal Trade Commission: National Do Not Call Registry", "methodology": "Telemarketing operations policy: every contact list is scrubbed against the registry within 31 days of dialing, consistent with the FTC's Telemarketing Sales Rule.", "status": "cited" }, { "id": "nar-fsbo-share", "text": "Roughly 7% of all U.S. residential sales are FSBO, with median FSBO price below median agent-assisted price", "type": "industry statistic", "sourceUrl": "https://www.nar.realtor/research-and-statistics/research-reports/highlights-from-the-profile-of-home-buyers-and-sellers", "sourceLabel": "NAR Profile of Home Buyers and Sellers (annual; refer to the most recent edition)", "dateRange": "Most recent published edition of the NAR Profile of Home Buyers and Sellers as of publication date", "methodology": "FSBO share and median price comparison are reported in the annual NAR Profile of Home Buyers and Sellers; figures are intended as a directional industry reference and not as Diverse first-party data.", "status": "cited-pending-edition-confirmation" }, { "id": "state-foreclosure-solicitation", "text": "Several states restrict solicitation of homeowners who have received foreclosure notices", "type": "regulatory landscape", "sourceUrl": null, "sourceLabel": "State-by-state foreclosure-solicitation statutes (e.g., California Civil Code §2945 et seq.; Maryland Protection of Homeowners in Foreclosure Act; Minnesota Stat. §325N)", "methodology": "Legal landscape summary; specific compliance is handled per state with counsel review. This claim is descriptive of the regulatory environment, not a representation that any specific state's law applies to a specific transaction.", "status": "descriptive" }, { "id": "competitor-as-of-date", "text": "Competitor comparison reflects publicly stated product structure as of May 12, 2026", "type": "comparative methodology", "sourceUrl": null, "sourceLabel": "Public marketing pages and product documentation of each named competitor", "dateRange": "Reviewed May 2026", "methodology": "Each row was sourced from the competitor's own public marketing pages and product documentation reviewed in May 2026. No private pricing or non-public program details are reproduced. Competitors may have programs, regional variations, or recent changes not reflected. Cost-per-closing math is intentionally omitted from the structural comparison and gated behind separate /vs/{competitor} pages, each of which is published only after Tim and outside counsel sign off on the methodology and apples-to-apples assumptions.", "status": "draft-pending-counsel-review-for-vs-pages" } ] }, { "slug": "probate-leads", "url": "https://www.meetdiverse.com/probate-leads/", "substantiationUrl": "https://www.meetdiverse.com/substantiation/probate-leads/", "claims": [ { "id": "diverse-operational-windows", "text": "Probate sale-timing windows (letters typically issued 90–180 days after filing, listings concentrated 4–14 months after appointment, estates with real estate often closing 12–18 months post-filing) and call-handling structure (90-second acknowledgment) are descriptive operational windows derived from Diverse's transfer-queue and partner-feedback dataset, not third-party claims.", "type": "internal methodology", "sourceUrl": null, "sourceLabel": "Diverse internal: probate transfer-queue analytics and partner debriefs (2022–2025)", "methodology": "Windows are reported as operational ranges observed across the Diverse partner network and are intended to set agent expectations rather than to function as statistical population claims. They are reviewed and republished when underlying conditions shift materially.", "status": "internal-methodology" }, { "id": "diverse-pricing-pointer", "text": "Diverse's referral pricing differential vs. broad cost-per-lead products is descriptive (commonly cited as in the 50-basis-point range relative to brokerage-margin discussions) and is not a published rate card.", "type": "internal pricing pointer", "sourceUrl": null, "sourceLabel": "Diverse internal: partner economics modeling, not a public rate card", "methodology": "Stated as a descriptive comparison versus alternative cost-per-lead products. Actual partner economics are documented per-territory in the Master Service Agreement.", "status": "internal-methodology" }, { "id": "state-probate-variation", "text": "Probate timelines, court structure, and personal-representative authority vary materially by state", "type": "regulatory landscape", "sourceUrl": null, "sourceLabel": "State probate codes (e.g., California Probate Code, Texas Estates Code, Florida Probate Code, New York EPTL/SCPA)", "methodology": "Generalized framework based on common state probate-code structures. Specific timelines, informal-vs-formal probate options, independent-administration rules, and creditor-claim periods are state-specific and confirmed with local counsel for each operational state.", "status": "descriptive" }, { "id": "probate-fragmentation", "text": "Probate filings are fragmented across U.S. counties with varying systems, redaction rules, and refresh cadences", "type": "operational fact", "sourceUrl": null, "sourceLabel": "Diverse internal data-source registry (county-level integrations, refresh-cadence documentation)", "methodology": "Internal documentation of the county-level filing systems Diverse currently integrates with, including filing portal, refresh frequency, and known redaction rules per county.", "status": "internal" }, { "id": "dnc-registry", "text": "Outbound contact is scrubbed against the National Do Not Call Registry", "type": "regulatory citation", "sourceUrl": "https://www.donotcall.gov/", "sourceLabel": "U.S. Federal Trade Commission, National Do Not Call Registry", "methodology": "Telemarketing operations policy: every contact list is scrubbed against the registry within 31 days of dialing, consistent with the FTC's Telemarketing Sales Rule.", "status": "cited" }, { "id": "competitor-as-of-date", "text": "Competitor comparison reflects publicly stated product structure as of May 12, 2026", "type": "comparative methodology", "sourceUrl": null, "sourceLabel": "Public marketing pages and product documentation of each named competitor", "dateRange": "Reviewed May 2026", "methodology": "Each row was sourced from the competitor's own public marketing pages and product documentation reviewed in May 2026. No private pricing or non-public program details are reproduced. Competitors may have programs, regional variations, or recent changes not reflected. Detailed cost-per-closing math is not included in the structural table; per-competitor /vs/ pages with full math will be published only after Tim and outside counsel sign off on methodology and apples-to-apples assumptions.", "status": "draft-pending-counsel-review-for-vs-pages" } ] } ] }